Amanda Smith
Director
Amanda is a Director at Public Digital, leading flagship programmes with major clients to deliver sustainable impact over the long term.
She is a data strategy, digital transformation and organisational design specialist, supporting leaders with the change needed to become more open, inclusive and outcome-focused.
Amanda leads Public Digital’s data and cities work across North, Central and South America; including the Bloomberg Philanthropies City Data Alliance and What Works Cities Certification, both of which support Mayors, Chief Data Officers and their teams to improve how they use data to improve outcomes for citizens and communities. As Program Director, Amanda is responsible for leading teams, overall program design and delivery, providing executive-level coaching and facilitating training for city staff.
Amanda also designs and delivers bespoke leadership and coaching programs, such as the UNDP Ukraine Women’s Leadership Program. For this engagement, Amanda designed a comprehensive week-long program for 15 women leading digital transformation across Ukraine, focused on inclusive, accessible and user-centred design.
Before joining Public Digital, Amanda was Head of User Centred Policy Design at the UK’s Ministry of Justice and held roles at the Open Data Institute, the National Policing Improvement Agency and the UK Home Office. Amanda has been awarded the Chief Constable Commendation three times in her career. She was the first Bloomberg WISE Open Technology award winner from HRH Princess Royal for contributions in data and technology.
Amanda is a Non-Executive Director for Data Orchard, a social enterprise that supports non-profits and charities across the UK. She is also a trainee end-of-life doula.
